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Global / Industry Insight

Tips & Tricks for Getting Used to The New SA360

The new SA360 has now been widely rolled out with the most basic features available in the new platform. Despite the new platform’s familiar look, you might find yourself unsure where to start and are holding off diving into the platform until some of the more advanced features have migrated over. With this in mind, we have pulled together some tips and tricks for getting started with the new SA360.

Global / Work & Awards

Incubeta Insider: A Moment in Cannes

Next week we’ll be joining some of the brightest minds in the industry at The 2022 Cannes Lions International Festival of Creativity – offering you behind the scenes access and exclusive content from some of the biggest industry names!

Global / Life & Culture

Incubeta Welcomes New Acquisition, Bruce Clay MENA, to the Family

We’re delighted to announce that integrated digital marketing agency Bruce Clay MENA have joined the Incubeta family alongside our previous acquisitions, Groundswell, Maze-One,  Panalysis and Extendo. The acquisition of Bruce Clay MENA will expand Incubeta’s global presence in the Middle East and North Africa, allowing us to continue driving growth for clients through our expertise, and best practices in media, technology and creative.

Global / Industry Insight / Work & Awards

Solving Creative Connectivity with Seamless Creative

Today’s world is real-time. Each day consumers are becoming more digitally connected, demanding a seamless, open and transparent experience from brands. And as marketers, we need to be capitalizing on these demands, building trusted relationships and driving the narrative that resonates across all verticals – transparency, efficiency, structure and empowerment. 

EMEA / Life & Culture

Incubeta’s Incubator Series

At the end of April 2022, the Incubeta Growth team ran their  first UK Incubator Series training session – a free training course that offers new and existing partners an opportunity to join a one hour session where a variety of topics relating to Digital Marketing are discussed. 

Global / Industry Insight

Emotive Marketing; Creatives that Struck the Right Cord in 2022

When it comes to the point of purchase, few consumers realize that decisions are likely influenced by emotions over logic. In fact, marketing toward specific emotional behaviors can elicit higher conversion rates than other methods of marketing with 36% of marketing leaders worldwide rating ‘emotive drivers’ as the key to creating long-lasting relationships with customers.

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