Incubeta Expands Sports Betting Footprint with License Acceptance in Michigan

We’re delighted to share that Incubeta has been granted a license to operate in Michigan, further driving our expansion and expertise in the US Sports Betting market.

Danielle Moyer

This news means we’re now licensed in five states, including New Jersey, Pennsylvania, Colorado, and Indiana, where we have been able to maximize digital marketing success for our clients as we continue to grow and excel in the industry.

Incubeta first became a trusted marketing partner for iGaming brands back in 2017 in Europe. We’ve since developed and expanded our digital offering to better serve this burgeoning industry, especially in the US as more and more states legalize sports betting. We now deliver advanced, effective marketing solutions across media, technology, and creative for Sports Betting and Casino brands around the globe. Some of our clients include DraftKings, Parx Casino, Golden Nugget, and Hard Rock.

Incubeta’s Head of iGaming, Charlie Rowe, expressed his excitement, saying, “This is a great opportunity for the Incubeta team and it builds on our strong foundation of iGaming knowledge and experience in the United States. We’re aiming to be a top partner in the industry, and achieving our license in Michigan is another step in the right direction.”

“We look forward to bringing our expertise to the Michigan market and the rest of the US as consumer interest and demand for Sports Betting continues to increase year after year.”


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