Our CEO, Luke Judge, took a minute to comment on our rapid international expansion, “Many of our clients are looking globally, especially to the US, to combat the risks associated with faltering exchange rates and the dip in consumer confidence caused by Brexit. By further expanding our global reach to New York and LA we are better placed to service their needs and help them grow their international business.”
With the growth of our global network, we are proud to now boast 24-hour global support for their clients.
“Incubeta offices now cover every timezone around the world, giving our clients access to staff 24-hours a day. It’s really exciting for us to be able to offer this level of service. Their customers aren’t just shopping 9 to 5 on weekdays, so we want to have them covered no matter what,” says Judge.
The launch of our US offices follows a significant client win. In September this year, we began delivering Paid Search, Display, Paid Social and Analytics services for US retail group, Fullbeauty Brands, and seven of their subsidiary companies. Fullbeauty Brands has specialised in plus-size clothing for women and men in the US for over 100 years and includes the popular brands Jessica London, ellos, Woman Within, and King Size.
Vice President, Digital Marketing at Fullbeauty Brands, Bobby Missry, is pleased with the partnership so far. “The transition of our paid media channels for 7 brands has been flawless. They truly feel like an extension of the team rather than an agency.”
We currently work with 27 brands in the US including, Saks Fifth Avenue, and Autodesk. “The US has always been an exciting region for us,” explains Alex Moody, Partnerships Director, North America. “The Incubeta team and I are looking forward to catching up with all our US clients and partners over the coming months and exploring the opportunities that a permanent base provides including, broadening our strong relationship with Google which has been a major factor in our global success.”
In July this year, we announced a strategic partnership with global technology company, Pitney Bowes. We are helping them strengthen their industry-leading global e-commerce offering with enhanced consumer marketing solutions, including international paid-search campaigns, display advertising, social media advertising and fully optimised Google shopping experiences.
“As a key market for Incubeta, the US was the natural next step to continue our international expansion,” states Judge.” Relationships like Fullbeauty Brands and Pitney Bowes are just the beginning, and we are excited to move forward in 2018.”