At Incubeta, we pride ourselves on being an effective, communicative full-service digital agency. Bringing individuals together to help businesses create growth opportunities in the digital space. And that’s where our web series ‘3 Minutes of Digital’ comes in – where we sit down with experts from across our global business to break down important areas of digital marketing – all in just three minutes.
In our latest edition, we’re looking at ‘Privacy’ and discussing the latest changes in the privacy sphere.
Featuring our Netherlands-based Digital Consultant Cecila Norberg, our first episode explores the current privacy situation, and the role publishers play in transitioning away from third-party cookies.
Want to learn more about third-party cookies? Read our latest whitepaper where we explore the impact that the loss of third-party cookies will have on SEO, Creative, Paid Media (Display/Search/Social), Ecommerce, Marketplaces, Technology and Measurement.
In our second episode Diana Guido, Data & Analytics Consultant for Incubeta Southern Europe, discusses data ownership and the importance of complying with data privacy laws.
Want to learn more?
Third Party Data
With Google extending their third-party cookie depreciation timelines, advertisers need to start finding a long term solution to fill the cookie-shaped hole in their strategy. Learn more.
The Incubeta team took to stage at Google’s HQ for our latest event Tomorrow’s World, sharing informed predictions on the future of digital with presentations, panels, and keynote speeches covering a range of futuristic themes. Learn more