Incubeta is Hiring a US Marketing Director

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By Matilda Moir

We’re always looking for new people who can make a difference to our business and our clients, so we’re thrilled to be starting 2021 with a number of brand new Job Opportunities here at Incubeta. Whether you’re wanting to broaden your horizon, or seek a career change, we are looking for passionate and talented individuals to join our global award-winning company. 

With strong values at the core, Incubeta is a fast-paced company that values both ambition and drive and we are excited to find like minded creative people who’ll thrive and grow within the business.

This January, we’re thrilled to announce that we’ll be hiring a US Marketing Director.

Marketing Director – New York, US

Role Closes – 9:48am, 23rd Feb 2021 EST (New York)

As Marketing Director US at Incubeta US, you will work closely with Incubeta’s leadership team in setting strategy and priorities for the US business, as well as reporting directly into the US CEO. It is your role to act as the primary owner for the brand and performance marketing strategy and execution, while collaborating with key stakeholders across the group.  Furthermore, you will manage a Marketing Associate, encouraging their growth and development.

The four key responsibilities involve Strategy, Execution, Conversion Optimization and Measurements:

  • Strategy, budgeting, and messaging: Architect to Incubeta’s marketing strategy and budgets within the US digital industry. Define who we’re building for and what differentiates us from the competition. 
  • Execution: Manage the execution of integrated marketing plans in conjunction with the product, creative, media strategy, editorial, business development, and other cross-functional partners. Develop campaigns and their execution, ensuring that all campaign elements maximally contribute to achieving KPIs.
  • Conversion and revenue optimization: Define and master the underlying business levers and drivers of our business to make data-informed decisions about business performance and growth opportunities. Working in close partnership with business development to drive new enquiries by continuously optimizing our conversion flow and minimizing churn. 
  • Measurements: Develop key metrics and deliver insights about marketing performance and its impact on the business. 

You will be in charge of heading-up a cross-functional team to ensure alignment, clear communication, seamless integration and timely execution of deliverables. You will need to hold regular meetings with your team and key stakeholders to review the pipeline, resolve obstacles, and present possible solutions, as well as provide ongoing training to ensure the team consistently performs above standard.

Think you’re the right person for the role? Apply today: US Marketing Director Application Portal

Want to get prepped for a video interview? Have a read of our latest blog by Talent Acquisition Director Mark Stangroom discussing his Top Tips for Video Interviews. Or for more information about what it’s like to work at Incubeta, have a look at our blog series Incubeta Insider or get in touch with us today!  

To see a full list of Incubeta Job Opportunities please visit NMPi Careers and start the application process.