The Art of Chaos

The Art of Chaos
Opportunity in Times of Change
Apr 25
2 Hours
Free
Berlin | Online
For many brands, 2023 promises to be an uncertain and unpredictable time.
Financial instability is at an all-time high, third-party cookies are fast deprecating, and consumers are demanding more from brands than ever before. Marketers are having to be more sustainable, more relatable, and more accessible – making it increasingly harder to control what can only be described as ‘chaos’.
Whether you’re learning to do more with budgeting constraints, looking to use tech to your advantage, or interested in the changing landscape, Incubeta’s lastest though leadership session delivers insights on how to creatively approach the challenges that 2023 and beyond may present, with an emphasis on how to turn those same challenges into opportunities.
With insights from:
And more!
This event was originally streamed live from Google Berlin on the 25th April 2023. Watch the replay here.
Speakers...

Lars Lehne
CEO | Incubeta

Timo Benzin
Head of Data Solutions and GMP Germany | Google

Sule Kutlay Gandur
Agility & Resilience Coach | Keynote

Juri Nowka
Senior Audience Manager | HelloFresh

Piotr Antonowicz
Global Director Display & Programmatic | Delivery Hero

Annabella Da Encarnacao
CMO | MYCS

Nikola Skarica
Ad Tech Product Manager | Zalando

Jessica Jacobs
Global, Chief Customer & Partnerships Officer | Incubeta

Jonathan Nerbe
MD DACH | Incubeta
Sun Tzu
Agenda
-
Enhancing Performance with Creative IntelligencePresentation & Case StudyJessica Jacobs
-
Changing Times, Changing Tech: The AI OpportunityPresentationTimo Benzin
-
Marketing In Times of ChangePanelJuri Nowka, Annabella Da Encarnacao, Piotr Antonowicz, Nikola Skarica
-
The Superpower of ResilienceKeynoteSule Kutlay Gandur
