In the second instalment of our SEO: Demystifying Google’s Core Web Vitals series we discuss First Input Delay (FID), the measurement of time between an interaction and a response.
The week before last Google announced that, from mid-February, the broad match modified (BMM) version of keywords will be phased out – merged together with phrase match, to create a new version that incorporates the behavior of BMM. So what will this mean for advertisers?
We’re thrilled to introduce our latest series ‘SEO: Demystifying Google’s Core Web Vitals’ where we’ll be dissecting each of the core web vital metrics in an easy and practical manner. This week we’ll be discussing Largest Contentful Paint (LCP) – the measurement of loading performance.